Wednesday, July 26

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7:00 PM

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Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

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12:00-1:00 PM

Main Event

Special guest presenters

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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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The Hill’s Veterans’ Voices

Relax and relive the moment.

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What was covered

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.


But there's no substitute for IRL connections, so the most innovative businesses are focusing on scaling local and hybrid events that are fast, flexible, and hyper-effective at driving meaningful connections.

Key Topics:

What agile event programs are and why they're essential

Strategies and tools for building agile event marketing

How to scale agile event programs without losing brand integrity or valuable data

Steps you can take right now to introduce agile event marketing into your business

Grab your favorite snack and tune in.

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Questions for our speakers?

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The Event

Veterans make up about 6 percent of the U.S. adult population and often the veteran headlines focus on negative issues like homelessness, mental health challenges, and problems finding a job. 
 
This Veteran’s Day, The Hill amplifies veterans' voices from across the country, highlighting their transitions from military life to the workplace environment, their accomplishments and struggles and their real-life stories as a tribute to their service. 
 
As the veteran population has been declining steadily over the years, The Hill‘s Veterans’ Voices show salutes the veterans across the country and will dive into these questions: 
  
How can we better value our veterans at home and at work? What are the top challenges affecting the country’s veterans? What more can policymakers in Washington do to improve the lives of those who are or have served their country? How can the private sector and communities across the country create pathways to opportunity for veterans and their families? 

The Details


Wednesday, November 13

7:45 AM ET Registration & Networking

8:15 AM ET Program Begins
11:00 AM ET Program Ends

National Union Building,

918 F St NW, Washington, DC 20004

& streaming online nationally


SPEAKERS
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EVENT STREAM
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FEATURING

Rep. Cathy McMorris Rodgers (R-WA)

Ranking Member

Energy & Commerce Committee 

FEATURING

Shannon Baker-Branstetter

 Senior Director, Domestic Climate & Energy Policy

Center for American Progress

Rep. John Curtis (R-UT)

Vice Chair

Federal Lands Subcommittee

Kyle Davis

Senior Director, U.S. Federal Policy

Enel North America

Chay English

Policy Strategist & Managing Counsel

Ford Motor Co.

Xan Fishman

Director, Energy Policy & Carbon Management

Bipartisan Policy Center

Sen. John Hickenlooper (D-CO)

Member

Energy & Natural Resources Committee

Heather Reams

President

Citizens for Responsible Energy Solutions (CRES)

Maria Robinson

Director, Grid Deployment Office

Department of Energy

Jesse Simons

Co-Founder & Chief Commercial Officer

SOLARCYCLE

PROGRAM SPEAKERS

(More to be confirmed)

Stacey Abrams

Former Georgia Gubernatorial Candidate

Founder, Fair Fight

Headliner Interview

Sen. Jerry Moran (R-KS)

Ranking Member

Senate Veterans Affairs Committee

Rep. Seth Moulton

(D-MA)

Member

Armed Services Committee

Lt. Gen. Brian T. Kelly

USAF (Ret)

President & CEO,

Military Officers Association of America

Eric Eversole

President

Hiring Our Heroes,

US Chamber of Commerce Foundation

Terrence Hayes

Press Secretary

Dept. of Veterans Affairs

Allison Jaslow

Former Army Captain & CEO

Iraq and Afghanistan Veterans of America (IAVA)

Cindy Noel

Assistant Director of Field Operations,

 National Veterans Service, Veterans of Foreign Wars (VFW) 

Jennifer Silva

U.S Army Veteran & Chief Program Officer

Wounded Warrior Project

Raul "Danny" Vargas

Chairman, CEO & Founder

American Latino Veterans Association

RSVPs Closed
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SPONSOR PERSPECTIVE

Adina Lasser

Public Policy Manager

Alliance for Aging Research

STAY TUNED FOR SPEAKER UPDATES

MODERATOR

Bob Cusack

Editor in Chief

The Hill

SPONSOR PERSPECTIVE

Eli Perez

Senior Director,

Patient Advocacy and Stakeholder Management


Otsuka

Debra Barrett

Vice President,

Corporate Affairs


Otsuka

MODERATORS

Steve Clemons

Contributing Editor

The Hill

Jason Grumet

Founder & President

Bipartisan Policy Center

SPONSORED BY

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Your Hosts

Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events.

Leo Di Salvo

Sr. Technology Consultant

Openform

Leo Di Salvo is the Senior Technology Consultant at Openform, where his goal is to help people unlock the power of in-person events.

Run of show

12:00PM

Webinar Begins

Opening remarks from your hosts

12:15PM

5-Tips

5 Tips for Creating Virtual Events

12:45PM

Closing

Final remarks from your hosts

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.

 
Need more help? Here are some great Help Center articles regarding embed best-practices:

 
How do I resize an iFrame?


What's the difference between iFrame elements and Video elements?


How do I embed webinars or livestreams using an iFrame element?


What can I embed using an iframe into Splash?

Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Download
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02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

Register
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03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now
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Join the conversation!  Tweet us: @TheHillEvents using #TheHillDisability


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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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